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Wednesday, June 23, 2010

Supermodel Iman Supports Africa Fashion Week (New York) With Cosmetic Sponsorship


FOR IMMEDIATE RELEASE

Contact:
Kelsey Porcek, Marketing & Communications Director
Adireé Fashion Agency & Africa Fashion Week (New York)
kelsey@adiree.com

Supermodel Iman Supports Africa Fashion Week (New York) With Cosmetic Sponsorship

NEW YORK, NY, June 22, 2010- Africa Fashion Week (New York) (AFWNY) partners with former Supermodel Iman and her company IMAN Cosmetics. IMAN Cosmetics will be the Official Makeup Sponsor for AFWNY, which will be held July 12-18th, 2010 at the Metropolitan Pavilion in New York, NY.

“I cannot think of any person better to partner with than IMAN. Not only does IMAN symbolize beauty and strength, but she has also given back to Africa in order to help improve lives in more ways than one,” says Adiat Disu, Founder and Producer of AFWNY. “IMAN is the perfect role model for all, including the African Diaspora.”

Iman, Founder and CEO of IMAN Cosmetics, has designed her brand to represent all women, including women of color. She believes women of color embody many races, cultures and ethnicities. The newly founded relationship between IMAN Cosmetics and AFWNY is perfect in every way. Having been recently proclaimed “Fashion Icon” by the Council of Fashion Designers of America (CFDA), Iman will serve as an inspiration to the 50+ models of all different ethnicities participating in the inaugural AFWNY.

IMAN Cosmetics joins other respected brands who are sponsors at AFWNY including: Ladybrille, Bisila Wines, ICY PR, and Jamati, Trendy Africa, Munaluchi, BHF, Arik International Airlines, Revlon, Dollhouse and Skinny Water, Room Mate Hotels.

AFWNY is produced by Adireé Fashion Agency and include runway shows hosting 21+ designers from various countries in Africa and those of the African Diaspora, exhibitions, and industry networking events. Featured designers include Frank Oshodi, Kosibah, and Côté Minou.


Celebrities and media include New York Times, New York Daily News, NFL NY Jets Safety James Ihedigbo, Supermodel Oluchi and 2001 Ms. World Agbani Darego.

About Adireé Fashion Agency
Adireé Fashion Agency, established February 2009 in Westchester, NY, is a fully integrated, result driven company that focuses on fashion event production, organization, and consulting for small to medium size fashion clients in the New York, NY and White Plains region.

Adireé exists to produce and organize fashion events that are backed by thorough marketing strategies. The purpose of Adireé produced events is to generate ROI for its fashion clients; therefore, helping clients to establish a better connection with consumers. Adireé designs, builds, and helps fashion clients maintain a high quality brand or company image through trend smashing events.

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