Ladybrille® Blogazine


Wednesday, May 13, 2015

FOR IMMEDIATE RELEASE: Volvo Announced as Sponsor for the 2015 OWL Awards

Niello Volvo of Sacramento partners with NAWBO-Sacramento for the Outstanding Women Leader Awards

SACRAMENTO, Calif. (May 13, 2015) — Volvo, one of the world’s best known and respected brands within the commercial vehicle industry, has become a sponsor of the 2015 Outstanding Women Leader Awards produced by The National Association of Women Business Owners, Sacramento Valley chapter (NAWBO-Sac).

Now in its 18th year, the OWL Awards is Sacramento Valley’s leading event paying tribute to women entrepreneurs and business leaders who are advancing entrepreneurial excellence and community leadership.

“Volvo is a brand that is built on decades of hard-work and an impressive track record with women and American businesses,” said Anne Staines, President of NAWBO-Sac and President of ProProse, LLC. “We are very pleased to partner with Volvo and look forward to a rewarding long-term relationship.”

In 2004, Volvo launched its concept car, a vehicle for women built by women. Recently, the brand announced a $500million investment in its first U.S. plant, affirming its pledge to US businesses. In Sacramento, more than half (54%) of Niello Volvo of Sacramento’s clients are women, and that number is increasing.

“The Volvo brand is one that celebrates individuality, cultivates community and inspires innovation, just like the women of the NAWBO Sacramento Valley Chapter,” said Rick Niello, President of The Niello Company. “It’s truly a perfect pairing, one that all of us at Niello Volvo of Sacramento are proud to be a part of.”

The OWL Awards will be held on Thursday, October 15, 2015 at 5:30 pm at the Double Tree Hotel in Sacramento. Nominations open in a few weeks for the seven categories the awards offer: Woman on the Way Award, Innovator Award, Luminary Award, Executive Woman Award (recognizing a corporate leader who advances women in business), Vision Award (a nonprofit leader), and the Wise Woman Award (Business Owner of the Year).

Social media users are encouraged to use the hashtag #OWLAwards to generate conversation about the event and nominees.

For more details on the NAWBO OWL Awards, please visit

ABOUT NAWBO Sacramento Valley

NAWBO – Sacramento Valley is the region’s premier organization and voice for women business owners. Our goals are to provide women business owners with educational, social, economic and political programs to empower them in building their businesses. Educational and mentoring topics include building a positive business culture, sharing technical and financial tools and strategies, building strategic business alliances, influencing opinion makers, and strengthening the wealth-building capacity of our members. We value and seek a diverse and inclusive membership no matter how large or small your business.

About Niello Volvo Sacramento
Serving the Sacramento area, Niello Volvo of Sacramento, located is your exclusive Sacramento-area retailer of new and certified pre-owned Volvo vehicles. Niello Volvo of Sacramento is part of The Niello Company, an award-winning group serving Northern California for more than 90 years and is guided by its core values, mission and vision.


For further press inquiries, please contact Uduak Oduok, Esq. Media Communications & OWL Awards Event Chair, at
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