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Thursday, June 11, 2009

Christie Brown-Arise Africa Fashion Week Designer 411

Aisha Obuobi is the face behind the label Christie Brown. She holds an honours degree in psychology from the University of Ghana and is a self-taught designer. With just over a year in the industry, she has managed to revolutionize the fashion scene in Ghana by revamping the use of African print.

Christie Brown is Aisha’s late grand mother, who is her inspiration. Aisha says, “I guess that’s where I got my passion for fashion, beautiful clothes and the art of making them. She sewed for the longest time, even when her eyesight was failing her she just went back to using the needle and thread! She was blunt to a fault, she had spunk, she was chic and most importantly she had style.” These qualities are what Christie Brown clothing embody.

Christie Brown clothing is made from carefully selected African print, from all over the continent. The label seeks to produce all the latest trends that women want, but the twist is a special African ingredient in the form of print, embellishment or knick knacks that depict Africa’s rich culture - the African pride, love for colour, music, dance and celebration!

Aisha shows her Christie Brown Collection June 12th, 2009 at Arise Africa Fashion Week.

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